The University of Notre Dame (UNDA) is a private Catholic University with campuses in Western Australia and New South Wales. Cannings Purple worked with UNDA to launch and build a narrative for its strategic plan. At the heart of the strategy was the development of a campaign style landing page that communicated key aspects of the strategic plan. Strong visuals and rich media in the form of a hype video are deployed above the fold of the landing page to engage and capture interest. A timeline module is used to communicate the longevity and impact of the university's plan and links to upcoming events are displayed to further engage students and staff. The communication of key messaging pillars is brought to life with strong block colours as well as multiple navigation points to download the strategic plan and link back to the parent website.   

Cannings Purple worked with the Australian arm of Shell plc to create a dedicated landing page for the Crux Project, an offshore gas field that will be used to backfill gas demand for the company’s innovative Prelude Floating LNG facility. 

The landing page was designed to be simple and seamless for the company’s bold and clean style, while using iconography to communicate key project areas, locations and information. Fact sheets were developed and hosted on the landing page to proactively address environmental planning and project planning concerns that might be raised by stakeholders.   

The Crux landing page is part of the Shell Australia domain and integrates with the main site.

Raven Steam Reformation (SR) is revolutionising the way the world uses waste. The international company takes organic waste and converts it to clean hydrogen and synthetic Fischer-Tropsch fuels. Cannings Purple worked with Raven’s US-headquartered team to develop a new brand, an investor relations and communications strategy, key messages and content and a new website.   

The Raven website highlights the company’s legacy and connection to history in an interactive timeline and credentialises the expertise of the board and management in the clean energy sector.  

The functional global site serves multiple geographically diverse audiences, with the ability for text to be translated from English into different languages based on a user's IP address.

We worked with Baker Tilly to build a digital home to present thought leadership content in a visually appealing way. The navigation and user experience are thoughtfully designed to guide users through long form content and use rich media and data visualisation to disseminate key messages. The robust WordPress content management system is used to display engaging through leadership content that can be filtered by numerous parameters, including location, industry category and more detailed content sub-categorisation.   

The branding and visual elements of the content hub blend seamlessly with the Baker Tilly parent website, with the Great Conversations news hub hosted as a sub domain of bakertilly.global .

We worked with Baker Tilly to deliver a revamped digital identity for the practice's Global Tax Solutions service offering. The dedicated landing page is built on the robust WordPress platform and features case studies addressing challenges in the global tax environment, de-identified testimonials from clients, an overview of services offered and the ability to connect clients to a tax expert in their area.   

The design is uniformed with the other Baker Tilly web assets, with a seamless user experience to guide and educate the target audience of the Baker Tilly’s Global Tax offerings.  

Hedland Maritime Initiative is a wholly owned subsidiary of the Pilbara Ports Authority – the world's largest bulk export port authority with a total annual throughput of 733.1 million tonnes in 2021-22.   

We assisted in the naming of Hedland Maritime Initiative and created a brand for a special-purpose vehicle that would facilitate the planning and development of a Maritime Precinct in this high-volume traffic zone.   

The development required a complex buyback scheme of residential property within the zone, so our website was designed to provide community explanation of the scheme while also targeting potential business investors for the commercial offering within the maritime precinct. 

The website required a range of functionality including frequently asked questions, archives of email newsletter campaigns, data visualisations and updates, multiple forms for users to address stakeholder enquiries, interactive maps and history modules to communicate the purpose and impact of the project.   

Cannings Purple works closely with the owner’s IT team and adheres to strict security protocols to protect the commercially sensitive site, including using Citrix to login and manage the site content on a private network, the use of information architecture, IP address blocking, and regular penetration test responses. We also provide regular uptime and plugin update information to the project owner.   

German multinational K+S Aktiengesellschaft is one of the world's largest salt producers and belongs to the top group of international potash suppliers. Cannings Purple has developed two websites for the company including a project website and a news hub to communicate detailed scientific research and address stakeholder queries in relation to Australian salt projects.   

The news hub presents long-form content in an interesting and engaging manner, with considered use of data and visual elements to land key facts and reinforce the scientific approach to project planning. The website sits on a subdomain using a brand created for the project, using the flexible and scalable WordPress platform.   

We have engaged analytics and tracking to show interactions between the project website and the news hub to guide UX improvements opportunities and understand user behaviour.